#1 - TIER ONE SPORTING
EVENT
A melting pot of cultures will gather February 9-10, 2008 in
sunny San Diego, to participate in the annual USA Sevens Rugby
Tournament. Televised globally, the two-day event will be
seen by more than one million viewers in the United States alone,
and broadcast to more than 160 million households throughout 123
countries. With a 12-week media blitz and an International Fan
Festival matched by no other, the fast pace and electric atmosphere
of this event transcends the sport and fills the stands, festival,
and Gaslamp Quarter with 50,000 fans who will watch the 16 greatest
international rugby teams compete for the championship
crown.
#2 - WORLD WIDE ADVERTISING AND
PROMOTION
Rugby is the 2nd
largest spectator sport in the world! Sponsors have the
opportunity to target consumers on every corner of the planet!
Financial institutions, soft drink companies, technology
conglomerates, and investment firms are but a few industries that
capitalize on this opportunity to reach brand-loyal customers from
the international community.
#3
- EXTENSIVE MEDIA COVERAGE
In
the lead up to the tournament, a number of promotional events will
generate major media opportunities and create regional
buzz. The USA Sevens will mount twelve-weeks of heavy
media spending in the San Diego and Southern California markets,
utilizing TV, radio, print and outdoor mediums. During the
tournament over 17 hours of live TV and hundreds of hours of
replays and highlights will be seen by more than one million US
viewers and broadcast to 160 million households throughout 123
countries via local, national and international television
coverage.
#4
- HIGH VALUE RETURN FOR DOLLARS INVESTED
Gain maximum exposure that is highly effective, yet
cost efficient. With 12 weeks of local, national, and
international media exposure, you can associate your brand with
both a world-class athletic competition and the interactive
International Fan Festival. USA Sevens collective buying power
maximizes your investment with this globally televised event that
increases in attendance and awareness every year. Engage.
Exhibit. Experience.
#5 -
GROUND FLOOR OPPORTUNITY
A
2008 sponsor can capitalize on a truly ground-floor
opportunity. The USA Sevens tournament is already the
biggest annual rugby event in North America. The popularity of
rugby is ascending in the USA and will to grow exponentially in the
future. More fans. More coverage. More exposure.
Furthermore, your company will be joining the ranks of savvy
sponsors who recognize the magnitude of the international fan-base.
Our imagery and international flavor will support any campaign you
or your clients
need.
#6 - CORPORATE
HOSPITALITY
San Diego is a
first-class destination City renowned for the San Diego Zoo, Sea
World and its golden beaches. Once the sun goes down, the Gaslamp
district comes alive with its flair for dining, music, and
nightlife. Your company can plan a pre or post event
conference, or simply enjoy the rugby tournament in a deluxe
hospitality area where your guests will enjoy the highest quality
entertainment, food, drinks and service. USA Sevens provides a
unique opportunity to entertain current clients, impress potential
new business, or host a company event. We all have friends, clients
and employees that hail from these rugby countries or that do
business abroad. What better way to socially engage and network
than at a world-class event? Hospitality sponsor packages at the
2008 USA Sevens will bring a unique experience and an unforgettable
energy to your next corporate event.
#7 -
VARIETY OF SPONSORSHIP
PACKAGES
USA Sevens offers a
variety of sponsorship packages, each one designed to meet your
promotional and advertising budget and objectives. Television,
radio, and print are part of a rich media program.
Stadium assets include field signs, JumboTron announcements, team
parties and team events and printed program advertising. Highly
visible, out-of-the-box sponsorship opportunities are
available at the co-located International Fan Festival, which is a
fusion of cultures, interactive games, food, music and non-stop
action.
For more information please contact:
Dan Lyle
Tournament Director
Phone: (619) 702-7300
